Social Networks B
Social networking, in a larger sense, started to structure the relationships/ connections that were already being sustained online via email, comments, guestbook posts, and various decentralized means. With this structure came a new layer of functionality and prosperity for the Internet ecosystem. In short, in many ways it was the best thing since sliced email.
This module discusses the practice of creating organizational identities on social networks and examples of good and bad practices.
related
materials
Collections tagged "social networks" on shiftlearning.com
This module's exercise.
"Social Networks" on the old class website from SP09, but contains slides from the presentation.
videos
research
question
What are the strategic advantages and disadvantages for organizations to create online identities tied to individuals, versus impersonal ones? (E.g., twitter.com/comcastcares vs. twitter.com/comcast)
- Cite examples with links to support your findings
- Respond via comments on this page
- Reply to class colleagues’ posts
notes
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discussion and module feedback
